The Voice

Shringaar & Shakti

A Craft That Transcends Time India, with its diverse states and religions, is a vibrant mosaic of deep-rooted traditions and festivals. Each celebration carries its unique essence, yet they all converge on the themes of unity and spirituality. Despite our diverse languages, attire, and worship practices, a common thread of devotion and harmony unites our […]

Lucknow’s Chikankari Embroidery

A Craft That Transcends Time The beauty of Chikankari is centuries-old—an age-old, hand-done craft that has sublimated Indian couture. Like every indigenous heritage technique, this craft celebrates slow fashion and is steeped in agelessness. Moreover, Chikankari remains incredibly relevant, irrespective of recurring trend cycles. With the month of Ramadan nearing, it is time to acknowledge […]

Rituals of Motherland

The Raas Celebration of Holi Picture Courtesy – Pinterest Dear Readers, As we step into the verse of new beginnings—that time of the year when winter finally bids goodbye and welcomes the joy of light and sunshine.The arrival of spring brings with it a sense of renewal, and the festival of Holi, a country like […]

Oh! The Joy of Being a Woman

House of Frontier Raas celebrates Women’s Day with the women of FR and their invincible love affair with their first saree While the world celebrates International Women’s Day this year, we at Frontier Raas, a brand with over 70 years of legacy, take this opportunity to reflect on what made us start this journey. Our […]

Dressing for the Big Fat Indian Wedding

Destination Wedding Outfits: How to Dress for Beach, Palace, and Garden Venues The big fat Indian wedding brings opulence, grandeur, and a whole lot of oomph. When the wedding turns into a destination affair, the stakes are even higher. While destination weddings are incredibly exciting, planning your wardrobe often brings a slew of questions— Are […]

What Makes Indian Bridal Couture So Popular

A few decades ago, Indian bridal couture wasn’t something the world knew off. But the times have changed, today more and more people are keen to explore the artistic side of Indian wedding wear—bridal couture. Numerous factors have contributed to the rise of Indian bridal couture in recent years, one of the major influences has […]

Love, Actually

Celebrate Love with Frontier Raas Valentine’s Day, a day filled with love, hearts, and all things sweet and saccharine, is the perfect time to wear something that makes you feel all things love. While they say beauty comes from within, we think the month of love deserves a little extra vanity—because there’s nothing prettier than […]

Stylish Ways to Style Your Red Lehenga for the Wedding Season

Gone are the days when a girl’s best friend was a pair of diamond earrings. Today, all a girl can dream of is a red lehenga that fits perfectly for any occasion. As children, we often watched our mothers getting ready in sarees, lehengas, suits, and dupattas—crafted with intricate artistry. Paired with a bright crimson […]

Your Grandma’s Trousseau? They are cool now

From Kanjivaram to Banarasi: Types of Silk Sarees to Love For many women, the wardrobe of their grandmother holds more than just fabric—it carries stories, memories, and the essence of family heritage. If you close your eyes and imagine your grandma, perhaps you see her in a beautifully woven Kanjivaram silk saree or a rich […]

The Raas Sale– 2025.

End of year sale, Ethnic year sale, best deals, sarees on sale, lehengas on sale , End of season sale-2025. The Frontier Raas Sale is live, a thoughtful celebration to immerse yourself in an experience of rich textiles, unmatched craftsmanship, and culture passed down through decades. Our End of Season Sale offers exclusive, handpicked ethnic […]